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References

Chris B.

Chief eCommerce Officer

I had the pleasure of working closely with Manny during his time leading UI/UX initiatives for our DTC eCommerce businesses, and I can confidently say he is one of the most commercially-minded product designers I’ve worked with. As a C-suite leader, I value partners who understand that design is not just about aesthetics — it’s about performance. Manny consistently approached UX through the lens of growth, customer behavior, and measurable business impact. He didn’t just “redesign pages”; he optimized systems that directly influenced revenue, conversion rate, and lifetime value. One of his greatest strengths is his deep understanding of CRO. He built and executed structured experimentation roadmaps, leveraging both A/B and multivariate testing to validate hypotheses across landing pages, PDPs, checkout flows, and post-purchase experiences. He has a strong command of testing frameworks — from formulating data-backed hypotheses to interpreting results with statistical rigor and translating them into scalable design improvements. What impressed me most was his ability to balance brand, user empathy, and performance marketing objectives. If you’re running a DTC eCommerce brand and want a UI/UX leader who thinks like a growth operator and executes like a product strategist, I would highly recommend him.

Chris T.

Director of Engineering, eCommerce

I had the pleasure of working with Manny for three years as a cross-functional colleague, and he was instrumental in elevating our product's UX and UI design. Manny led the redesign of multiple product detail pages, builders and sites, and spearheaded the creation of our design system—work that fundamentally transformed how our users interact with our product. What sets Manny apart isn’t just his great eye for detail, but his rigorous approach: every design decision was research-backed and user-tested. This meant our engineering teams could implement with confidence, knowing the designs actually solved real user problems. Manny understands the give-and-take of cross-functional work, was always open to technical constraints and feedback, and communicated design rationale clearly. He made the entire team better at thinking about user experience. Any team would be lucky to have Manny onboard.

Gavin J.

Chief Marketing Officer

I have worked with Manny for over a decade. Manny is very professional, hardworking, and brings a consistently kind and collaborative disposition to his work. He is an excellent leader who works effectively across teams and functions, earning trust from designers, developers, and stakeholders alike. His true superpower is bridging the gap between design and development. He has both strong artistic sensibilities and a deep understanding of UX principles, which allows him to translate thoughtful user experiences into practical, high-performing web designs. Manny has a rare ability to communicate complex design intent clearly to technical teams, ensuring that creative vision is preserved through execution. He brings rigor, clarity, and empathy to every project and elevates the work of those around him.

Erinn B.

UX Designer

I had the pleasure of working under Manny as part of the UX team at Sensaria, and I can confidently say he is an exceptional leader and designer. Manny possesses the rare ability to balance big-picture strategy with day-to-day execution. He successfully managed complex projects across multiple brands, keeping teams aligned while ensuring that every detail supported a cohesive user experience. One of Manny’s greatest strengths is his analytical approach to design. He is highly skilled at setting up, running, and interpreting A/B tests, and consistently used data to guide smart, user-centered decisions. His deep familiarity with Baymard Institute UX research and best practices shaped much of our work and helped raise the overall quality and effectiveness of our designs. In addition to his strategic and analytical talents, Manny has a strong eye for design and typography. He cares deeply about craft and clarity, and he brings thoughtful feedback and practical solutions to every project. He was ALWAYS available to consult, problem-solve, and provide direction, no matter how many initiatives were in motion at once. Even during challenging transitions, Manny remained steady, supportive, and focused on doing what was best for both the product and the team. Any organization would be lucky to have a leader with his expertise, professionalism, and dedication.

Brian R.

Software Engineer

I worked with Manny for over a decade at Sensaria / Circle Graphics, and he’s genuinely one of the best UX partners I’ve had the chance to collaborate with. As a developer, I especially appreciated how well he worked across disciplines. He was always open to feedback, responsive to technical realities, and great at bridging the gap between design intent and real world implementation. That kind of collaboration made the end product better every time. On top of that, he’s friendly, professional, and a steady presence on any team. His design eye, leadership, and ability to bring people together played a huge role in the growth of our brands, and any organization would be lucky to have him. I would recommend Manny without hesitation and look forward to seeing the impact he makes wherever he goes next.

Emily F.

Creative & Marketing Director

I worked alongside Manny in a variety of roles during our 10+ year tenure at Sensaria. As a UX leader, Manny is driven by empathy and curiosity for the user, always up to date on best practices and the latest research. His work made a measurable impact for our brands that were both revenue-driven and for the betterment of our users. Manny's ability to blend thoughtful research, creativity and business strategy to UX solutions make him a value to any team lucky enough to have him.

Pat L.

SEO Director

I worked with Manny for over three years and in that time he helped bring to life countless design and layout changes that not only better served our site visitors, but also helped with site visibility across search engines. His ability to problem solve so that all parties' visions were achieved is a true testament to his skill level, acumen and overall drive as an individual. The only attribute of Manny that can supersede his expertise, is who he is outside of the workplace. He is an all-around wonderful person who strives to help whomever, whenever. Those qualities regularly bled into countless projects, with Manny always looking for all-encompassing answers and providing invaluable feedback across teams. Bringing Manny onto your team would not only elevate the skill level of the team ten-fold, but also bring a sense of joy and positivity that will permanently resonate.

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© 2026 Manny Kester

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